I'm Trish Pavlecich, a wordsmith and video idea architect by trade and an enthusiastic explorer of all things related to culture, commerce, and storytelling by night.

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I have over 15 plus years of advertising and content marketing experience that spans from coast to coast. After I received an MS in advertising from the VCU Brandcenter, I moved to New York, where I started my career as a copywriter at Ogilvy and Mather. After moving around to several other "hot shops" in the city, I eventually made it out to San Diego, where I worked on a variety of golf, travel, tech, financial, and athletic brands.

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I've had the pleasure and privilege to work with a variety of clients, both big and small. And because of this diverse experience, I understand the ins and outs of different kinds of businesses and markets and the importance of formulating a unique and ownable brand voice. 

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As a writer and video producer, my goal is to make content that is unique, on strategy, and exactly what was agreed upon through collaboration and communication with my clients. 

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When I'm not working to make clients happy, you can find me at the beach playing volleyball, in the mountains, or walking my dogs in nature.